Turkiye Klinikleri Journal of Health Sciences

.: ORIGINAL RESEARCH
Medya Araçlarının Kullanımı ile Hekime Güven Arasındaki İlişkinin İncelenmesine Yönelik Bir Saha Araştırması: Isparta İli Örneği
A Field Study on the Relationship Between the Use of Media Tools and Trust to Physicians: The Case of Isparta Province
Ahmet ALKANa, Kevser Hüsna ÖZYILDIZa, Mihriban GÜDERa, Bilge BALCIa
aSüleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi, Sağlık Yönetimi Bölümü, Isparta, TÜRKİYE
Turkiye Klinikleri J Health Sci. 2022;7(1):233-41
doi: 10.5336/healthsci.2021-81511
Article Language: TR
Full Text
ÖZET
 Amaç: Bu çalışmada, medya kullanımı ile hekime güven arasında bir ilişkinin olup olmadığının araştırılması amaçlanmıştır. Gereç ve Yöntemler: Nicel araştırma yönteminden faydalanılan bu araştırmanın evrenini, Isparta'da bulunan 265.000 kişi oluşturmaktadır. Evrenden, kolay örnekleme yöntemi ile seçilen 429 kişi örneklemi oluşturmaktadır. Araştırmanın verileri, Yılmaz tarafından oluşturulan 'Hasta-Hekim İlişkisinde Güven İletişimi' anketi ve araştırmacılar tarafından oluşturulan medya kullanım anketi ile toplanmış olup; SPSS programı kullanılarak analiz edilmiştir. Bulgular: Araştırmaya katılanlardan %54,3'ü (233 kişi) kadın, geriye kalanlar ise erkek katılımcılardır. Katılımcılardan %38,7'si (166 kişi) lisans, %22,6'sı (97 kişi) lisansüstü, %11,2'si (48 kişi) ön lisans, %18,6'sı lise, geriye kalanlar ise ortaokul mezunudur. En çok zaman geçirilen medya türü internet (%86,7) olup, internette geçirilen süre günlük 258 dk olarak bulunmuştur. Hekime güven alt boyutlarında en yüksek puanı tıbbi bakıma güven (3,606±0,839) boyutu, en düşük puanı ise etik davranışa güven (2,828±0,951) boyutu almıştır. Katılımcıların televizyonda geçirdikleri süre arttıkça, hekimin tıbbi kararına ve sunduğu tıbbi bakıma güvenlerinin arttığı bulunmuştur. Yine sahip olunan sosyal medya sayısı arttıkça, hekimin tıbbi kararına güven azalmaktadır. Sonuç: İnternette geçirilen süre ile hekime güven arasında bir ilişki görülmemiş; katılımcıların televizyonda geçirdikleri süre arttıkça, hekimin tıbbi kararına ve sunduğu tıbbi bakıma güven artış göstermiştir.

Anahtar Kelimeler: Hekime güven; medya; sosyal medya ve hekime güven
ABSTRACT
 Objective: This study was conducted to investigate whether there is a relationship between media use and trust in physicians. Material and Methods: The universe of this research, which is benefited from the quantitative research method, consists of 265,000 people in Isparta. The sample consists of 429 people selected from the universe by convenience sampling method. The data of the study were collected by the 'Confidence Communication in Patient-Physician Relationship' questionnaire created by Yılmaz and the media usage questionnaire created by the researchers and analyzed using the SPSS program. Results: 54.3% (233 people) of the participants in the study are female and the rest are male. 38.7% (166) of the participants are undergraduate, 22.6% (97 people) are graduate, 11.2% (48 people) are associate degree, 18.6% are high school graduates, and the rest are secondary school graduates. The media type where the most time was spent was found to be the internet (86.7%) and the time spent on the internet was found to be 258 minutes per day. In the subscales of trust in physician, the highest score was in trust in medical care (3.606±0.839) and the lowest score in ethical behavior (2.828±0.951). It was found that as the time the participants spent on television increased, their confidence in the medical decision of the physician and the medical care provided increased. Again, as the number of owned social media increases, trust in the medical decision of the physician decreases. Conclusion: There was no relationship between time spent on the internet and trust in physicians. As the time the participants spent on television increased, confidence in the medical decision of the physician and the medical care provided increased.

Keywords: Trust in physician; media; social media and trust in physician
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